What Is The Ultimate Ghostwriting Secret?

I can’t take credit for this one. My good friend John Reese told me about it. It’s
called the human split test.

You are probably familiar with split testing ads, split testing sales letters, right?

Well, what about split testing ghostwriters? It’s simple. Find 2-3 ghostwriters and
give them a small project (maybe 5 articles to write). To do a true split test, give
them all the EXACT same project.

Sidenote: Many people make the mistake of giving a new ghostwriter a large
project (50+ articles) right off the bat. This is a big mistake!
Sure, it will cost you a little extra, but once you get back all the articles from
these ghostwriters you will be able to determine the best writers – real fast!
Keep working with the great writers, dump the poor writers and move forward.
This is a great strategy to finding good quality ghostwriters. The last thing you
want to do is rely on one ghostwriter for all your work. Having two is best. Think
of this as having a back up plan. What happens if Plan/Writer A fails?
Keep these ghostwriters busy, pay them promptly and on time. Don’t
make their lives a living hell by being an over-demanding, cranky or nitpicky
customer. They will drop you real quick if you are a pain to work with and are
never satisfied.

The Biggest Ghostwriting Secret Of All?
This one is REAL easy. Don’t share your ghostwriters with anyone – period! It’s
not about being greedy or paranoid. I’ve witnessed associates of mine have their
ghostwriters stolen right from under their nose!

One example: A friend of mine was using an awesome ghostwriter for his niche
ebooks. He shared this ghostwriter with an associate (a well respected and well
known business person by the way) and they also started using her services.
Fast forward two months…. this “associate” (with an emphasis on the ASS in
associate) actually ended up hiring this same ghostwriter FULL-TIME. That’s
right, she was now on his payroll. PLUS, she was made to sign an agreement that
she would NOT do any other freelance work, writing, or provide services outside
of her company of employment.

This was a hit below the belt for my friend and he lost an amazing ghostwriter
because of it.
Learn from this lesson. Guard your ghostwriters!